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March 2010 Sierra Communicatons is pleased to announce that Susan Kohl, APR and president of Sierra Communications, has been accepted into the prestigious Public Relations Society of America's Counselors Academy. Counselors Academy is an elite group of 500 seasoned public relations counselors, from principals of small and mid-sized firms, to executives of some of the largest public relations agencies in the world.
January 2010 Sierra Communications is pleased to announce that it is celebrating its 10-year anniversary. Since its founding in late 1999, Sierra Communications has received numerous PRSA and marketing awards. Its clients, too, have garnered their fair share. Most recently, Davis Instruments received a coveted CES Innovations Award for its Vantage Vue wireless weather station.
December 2009 Through Sierra Communicatons' efforts, Davis Instruments received two awards at the 2010 Consumer Electronis Show (CES). Davis won a 2010 CES Innovations Design and Engineering Honoree Award in the highly-competitive personal electronics category. It also took top billing in the first-ever CES "Visit Me at CES" competition for the video "Save Fluffy, Save Yourself," written and produced by Sierra Communications in the popular YouTube style.
October 2009
Sierra Communications is pleased to announce that its client, FAFCO, is celebrating a 40-year milestone in the solar energy industry. FAFCO is the oldest and largest solar water heating manufacturer in the United States.
September 2009 Sierra Communications is pleased to promote the new Vantage Vue wireless weather station for consumers. Vantage Vue features Davis' legendary reliability, accuracy and ruggedness in a station that is more affordable and easier to install than ever. Visit Vantage Vue to learn more.
May 2009 Sierra Communications is the lead agency for media outreach for this exciting event. craigslist.org was founded on the principle that wonderful things happen when people connect with like-minded folks in their communities. The focus of Boot Camp is simple - to connect, motivate and inspire greater community impact. Learn how to take action in interactive workshops, meet people who can help you change the world and get fired up by stories of successful community transformations. Visit the Boot Camp website to learn more.
March 2009 Sierra Communications has been asked to represent the Craigslist Foundation, which was founded to encourage civic engagement. Visit craigslistfoundation.org to learn, share ideas and connect with like-minded individuals.
July 2008 Sierra Communications has added a new environmental freelance writing service, by founder Susan Kohl and Ashley Latoof.
July 2008 Sierra Communications has added new social marketing services. They include Web 2.0 strategy; podcast, blog, and vlog development; monitoring of the "blogosphere" and social networks; blog copywriting; myspace, YouTube and Twitter strategy and implementation; and video development. We answer the question, "What social media and marketing tactics can actually impact your bottom line?" We also offer strategic guidance on basic marketing and PR fundamentals that are often overlooked when participating in social media.
July 2008 YouNeedaButton.com is a new branch of Sierra Communications that offers affordable, small-quantity, custom-made buttons for any occasion, publicity or promotional. No longer do you have to order a huge quantity of buttons to get a reasonable price. Call our team and let's have some fun. Visit YouNeedaButton.com today!
April 2008 gumEase is the first cryoanesthetic dental mouthpiece for the U.S. dental industry. Used as a standalone or in conjunction with conventional anesthesia, gumEase provides pain relief without the side effects or complications of drugs. It's a proven solution for clinicians plagued with patient needle phobia, sharps and the complex issues of hypodermic delivery. gumEase was approved by the Federal Drug Administration in November, 2007, and by all the countries in the European Economic Community in April, 2007.
February 2008 At the 2008 International Builders' Show, Sierra Communicates helped FAFCO Inc., the oldest and largest producer of solar pool heating panels in the United States, launch the SunGrabber Solar Hot water System - designed to help homeowners reduce their home water heating bills by up to 50%. The target market for this easy-to-install product is builders, remodelers, HVAC and plumbing professionals, utilities, and distributors.
November 2007 Sierra Communications and Sonora Regional Medical Center teamed together to create the Center's overview brochure. The award was given by the Public Relations Society of America's Northern California chapters. Visit www.SonoraMedicalCenter.org
February 2007 Hot2o is the world's first lightweight, affordable, all polymer, do-it-yourself solar hot water system designed to reduce water heating bills by up to 50%. Revolution is a lightweight, quick-installation solar domestic hot water system designed specifically for commercial installers, remodelers and new home builders. The commercial-grade solar system provides contractors with an eco-friendly solar solution that installs in half the time of traditional solar products.
Visit www.fafco.com
November 2006 Sole Savior's new SOS kit, developed by Dr. Colleen Schwartz, a renowned California podiatrist, comes complete with professional quality pedicure tools and detailed instructions on how to keep them sanitary. The SOS kit is a must-have for anyone who enjoys a salon pedicure. The SOS kit is available at podiatrist and dermatologist offices or on-line at www.solesavior.com.
July 2006 John Sexton's newest book, Recollections, covers more than 30 years of stunning black and white photography and explores the beauty of natural and human-made environments. Sexton's previous books are all prestigiouos award-winners. Besides being a household name in the world of black and white photography, master printmaking, and photography workshops, Sexton is also known as one of Ansel Adams's last assistants and protégés. Recollections: Three Decades of Photography will be available in October 2006. Visit www.ventanaeditions.com to order.
March 2006 Teen research expert Gary Rudman, of GTR Consulting, announced the release of the gTrend Report, an in-depth, qualitative look at the uneven relationship between teens, technology, and society. For this report, Rudman handpicked a panel of over 100 trend-leading teens from across the U.S. to discuss their technology and societal behaviors. Their input was analyzed and filtered through Rudman's expertise of more than 15 years of face-to-face teen research.
March 2006 Homeowners want to create homes that make them feel good but discovering best practices is difficult, and finding legitimate green home products is often frustrating. GreenHomeGuide.com helps close the gap between intentions and practical realities. As in an old-fashioned barn-raising, experts and novices come together on GreenHomeGuide. It's a trusted, community-based resource that offers a combination of tips, case studies, expert Q&A articles and regional directories of products and services. GreenHomeGuide helps homeowners create today's eco-friendly homes.
July 2005 CarChip, by Davis Instruments, was featured in an in-depth Dateline investigation on dangerous teenage driving as the most affordable, effective solution available today.
May 2005 Andrew Greenberg, CEO, appears on CNN's "American Morning" and CNN International's "CNN Today," commenting on Episode III - the final Star Wars movie. Greenberg Brand Strategy has been helping Lucasfilm for six years. The Greenberg team was instrumental in quizzing diehard fans to help Lucasfilm select the movie poster. The company also completed an advertising study for Lucasfilm in which the team spoke with current and potential movie goers about various ads.
January 2005 Ten contenders, including Kodak, Logitech, PalmOne, XM Satellite's XM2go, Dell, Epson, MobiTV, Orb Networks, and SONOS, were up for this year's title. The competition was organized by PC Magazine and Robin Raskin, The Internet Mom. CarChip is engineered and manufactured by Davis Instruments, of Hayward, California.
December 2004 Under the direction of Emmy-Award winning Communications Concepts Inc., of Florida, Sierra Communications completes a record year of scriptwriting for 10 International Launch Services (ILS) broadcasts. For the past year ILS has been launching nearly monthly with its two vehicles - the Lockheed Martin Atlas and Khrunichev's Proton. ILS is a joint venture of Lockheed Martin, of Bethesda, Md., and Khrunichev State Research and Production Space Center, of Moscow.
August 2004
March 2004 Olivia CEO Amy Errett and Founder Judy Dlugacz take on Bill O'Reilly, the O'Reilly Factor and No Spin Zone on FOX News. Producers told Amy and Judy they were two of the best guests they've had in four years. Olivia offers high quality, safe vacations for lesbian travelers. Some of the questions? Same-sex marriage, civil rights and letting Bill come on the ship!
February 2004 The panel is called "Big Impact on a Tight Budget: Inside Techniques for Increasing Reach, Power and Results." It will be held on Friday, April 16, 2004 at 10:00 am Pacific Time/1:00 pm Eastern.
January 2004 Sierra Communications continues its two-year relationship with Lockheed Martin, International Launch Services (ILS) and Communications Concepts Inc, of Cape Canaveral, Florida, writing live international broadcasts for Atlas and Proton rocket launches.
December 2003 Susan Kohl has been asked to serve as a twin expert on the Twins Today "Ask the Expert" panel. Twins Today is located at Visit www.twinstoday.com.
September 2003 Sierra Communications has won a Compass Award for Media Relations, Consumer Products for Davis Instruments' CarChip product launch and the Compass Award for Special Events for Cover's Apple Ranch grand re-opening.
Visit www.CarChip.com
May 2003 Doug and Susan Kohl have been selected to present the workshop, "Stop the Confusion: Demystifying Government Contract Bids," at PRSA's annual international conference in New Orleans in October.
May 2003 Since its soft launch in November 2002 and an aggressive media outreach campaign in 2003, CarChip, a new auto data-logger technology and software for monitoring vehicle and driver performance, has received widespread national press coverage as well as several prestigious industry awards. To date, consumer sales have been driven primarily through Sierra Communications' PR efforts.
Visit www.davisnet.com
October 2002 Sierra Communications is contracted to write the live broadcast script for the launch of a Proton rocket from the Baikonur Cosmodrome in Kazakhstan. Communications Concepts, of Cape Canaveral, Florida, will produce the live broadcast/webcast.
September 18, 2002 Sierra Communications wrote the live broadcast script for the launch of Lockheed Martin/International Launch Services' Atlas II A-S rocket, which carried the HISPASAT communications satellite into space. Sierra Communications worked in support of award-winning Communications Concepts Inc., of Cape Canaveral, Florida, which produced the live launch broadcast/webcast.
August 21, 2002 Sierra Communications wrote the broadcast script for the inaugural launch of Lockheed Martin/International Launch Services' Atlas V rocket, which carried the Eutelsat satellite into space. Sierra Communicatons worked in support of award-winning Communications Concepts Inc, of Cape Canaveral, Florida, which produced the live launch broadcast/webcast.
August 13, 2002 Sierra Communications will launch a publicity campaign for Cover's Apple Ranch's grand reopening and other apple harvest activities. All of the ranch buildings, including the famous "mile-high apple pie" bakery, were destroyed by fire on September 11, 2000. Cover's is located in Tuolumne County, California.
May 2002
February 24, 2002 Aug. 13, 2001 Sierra Communications Writes Content for VISA Intranet Site As a subcontractor to Creative Touch Design, of Sunnyvale, California, Sierra Communications was commissioned to write the content for Visa's new procurement intranet site called Visa Buyer.
August 9, 2001 As a subcontractor to ADI Technologies, of Alexandria, Virginia, Sierra Communications will provide a variety of community relations support services to the U.S. Navy's environmental cleanup team at Hunters Point Naval Shipyard.
August 2002 Wildcat Canyon Press publishes Susan Kohl's new book called "Twin Stories: Their Unique and Mysterious Bond." It is available online and at bookstores nationwide.
May 11, 2001 Sierra Communications' new clients are Davis Instruments, which has three consumer product lines including the new Vantage Pro weather station and RadVault, Inc., which provides real-time delivery and permanent storage of diagnostic images, such as MRIs and CT scans.
May 8, 2001 From its ocean-based launch site near the equator, Sea Launch provides commercial satellite customers the most direct and cost-effective route to geosynchronous transfer orbit. Sierra Communications prepared scripts for all live and pre-produced broadcast materials in support of award-winning Communications Concepts, Inc. of Cape Canaveral, Florida, which produced the live launch broadcast/webcast.
Mar. 18, 2001 Sierra Communications prepared scripts for all live and pre-produced broadcast materials in support of award-winning Communications Concepts, Inc. of Cape Canaveral, Florida, which produced the live launch broadcast/webcast.
Jan. 1, 2001 Sierra Communications has been contracted to assist Pacific Financial Group with its public relations activities. Pacific Financial Group has offices in Antioch and Sonora, California, and provides retirement solutions, investment strategies, and business and estate planning.
Nov. 10, 2000 Sierra Communications today announced that Susan Kohl, APR, will participate in the panel discussion, "PR 101: Zero-Cost, Minimal-Effort Things Every Company Must Do" at COMDEX Fall 2000 in Las Vegas, Nevada, on November 13, 2000. The panel discussion will be moderated by Byte.com Executive Editor Daniel Dem. COMDEX Fall 2000 is the leading marketplace for buyers and sellers of information technology worldwide.
Nov. 1, 2000
Oct. 20, 2000 Sierra Communications prepared scripts for all live and pre-produced broadcast materials in support of award-winning Communications Concepts, Inc. of Cape Canaveral, Florida, which produced the live launch broadcast/webcast.
Oct. 13, 2000 Sierra Communications will provide public relations services to Platform Computing, the global leader in Distributed Resource Management (DRM) solutions. Sierra Communications will support Platform's SiteAssure and LSF product suites.
March 24, 2000 PR book published by Butterworth-Heinemann and available online and at bookstores nationwide. | |
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